Stand Out with Standees: Custom NFC Displays for Your Storefront
First impressions matter—especially in retail.
Your shopfront is more than just an entryway; it's a silent storyteller, a brand ambassador, and often the deciding factor in whether someone walks in or walks past. In a crowded marketplace, standing out isn’t just an advantage—it’s a necessity.
But creating that powerful first impression? It’s not always easy. From designing the perfect window display to keeping up with constantly evolving consumer behaviour, making your storefront both inviting and informative is a challenge many businesses face. It’s a tedious process that often requires a mix of creativity, effort, and technology.
The Storefront Problem: Looks Aren’t Everything
Let’s be honest—attention spans are short, especially in retail. People passing by your store don’t stop and stare unless something captures them instantly. A beautifully decorated window might attract a glance, but it rarely tells your full story. And even if it does, will a potential customer take the time to step in just to ask about your hours, catalogue, or social media? Unlikely.
Traditional patterns—while visually appealing—have their limitations. It doesn’t adapt. It can’t answer questions. It certainly doesn’t let someone connect with your business in real time.
So, how do you bridge that gap between interest and action?
Here’s where TapOnn’s NFC-based Smart Standees come to your rescue.
TapOnn’s Smart Solution: NFC-Based Standees
Imagine a sleek, professionally branded standee placed right at the entrance of your store. Someone walks by, taps their phone to it or scans the QR code, and instantly accesses your store’s complete profile—website, location, product catalogue, social media pages, phone number, review links, and even a video introduction to your brand.
No app needed. No installation. Just a simple tap.
TapOnn’s NFC-enabled standees are redefining what storefront marketing can be. They allow customers to interact with your brand —an instant, frictionless way to deliver information, capture attention, and convert interest into action.
Why Standees? Why Now?
We’re in the middle of a digital-first revolution. Consumers are not only more informed—they expect convenience, speed, and personalisation. A static poster or banner just doesn’t cut it anymore.
Here’s what makes standees the smartest choice:
1. Passive Engagement That Converts
You don’t need a sales rep stationed at your door. With a smart standee, the customer initiates the interaction when they’re ready. This creates a low-pressure, high-curiosity entry point.
2. Perfect for Storefronts, Exhibitions & Pop-Ups
Whether you’re operating a permanent retail location, a weekend pop-up, or a booth at a trade show, standees offer a sleek and portable branding solution. They’re easy to carry, set up, and reuse.
3. Real-Time Updates
Got a new offer catalogue? Changed your location? TapOnn’s app lets you update your profile instantly, ensuring the standee always displays current information, without reprinting or redesigning anything.
4. No Tech Knowledge Needed
Setting up your NFC standee is a breeze. You don’t need to be a coder or digital marketer. Just log in with your email id or phone number, create your profile, customise it according to your requirement, and TapOnn takes care of the rest.
How It Works
Here’s a quick breakdown of how TapOnn’s NFC standees function:
- Create a TapOnn Profile: Add the details you want to share—social links, phone number, website, Google Maps location, featured products, testimonials, and more.
-Place Your Standee: Choose a spot that catches the eye—at the billing counter, or near a product display.
-Tap or Scan: When someone taps their NFC-enabled smartphone or scans the QR code, your profile opens instantly in their browser.
-Seamless Sharing: Customers can save your info, follow you on social media, call or WhatsApp you directly, or navigate to your store—all in a few clicks. And the best part? They can exchange their contact with you as well- helping you generate leads in just a tap!
It’s that simple!
Real-Life Use Cases
Still wondering how this could work for your business? Here are just a few examples:
Retail Stores:
Display your catalogue, return policy, and website details at your store to reduce unnecessary conversational time and boost engagement.
Cafés & Restaurants:
Let walk-by customers access your menu, Zomato link, add Google reviews, or make the payment without waiting for staff.
Salons & Spas:
Showcase pricing, reviews, Instagram reels, and appointment booking links—all from one tap.
Co-working Spaces:
Give visitors quick access to WiFi credentials, meeting room bookings, community rules, and events.
Event Booths:
Stand out at expos and trade shows by offering a digital brochure, lead form, or WhatsApp connection instantly via your standee.
Why Businesses Love It
We’ve seen stores increase footfall, convert cold leads, and improve the in-store experience—all thanks to a small but mighty standee. Here’s what business owners have said:
-“Our walk-ins often come with questions—now they get answers instantly through the standee.”
-“The QR code on the standee saved us from printing 1000 menus.”
-“It makes your life easier to get reviews when customers don’t have enough time.”
-“People love the tap feature. It feels futuristic.”
These aren’t just bells and whistles—they’re smart upgrades designed for today’s business needs.
Design It Your Way
Your brand has a voice, and your standee should reflect that. With TapOnn, you can customise the look and feel of your standee to match your brand colours, logo, fonts, and style. Whether you want a clean, minimalist design or something bold and vibrant, we’ve got you covered.
You also get multiple QR options—from getting access to your TapOnn profile- to getting direct review link access- to making payments directly, depending on your requirements and purpose.
Sustainable, Smart & Scalable
Unlike flyers or posters that quickly become outdated (and often end up in the trash), smart standees are a one-time investment. They’re reusable, eco-friendly, and future-proof.
As your business evolves, so can your profile—just update the content in real-time through the application. No reprints. No delays.
Let Your Storefront Do the Talking
In a world where people expect digital ease even in physical spaces, TapOnn helps you bridge that gap effortlessly. With a Smart NFC Standee, your storefront isn’t just standing there—it’s speaking, sharing, and selling.
So the next time someone walks past your store, give them a reason to stop. Or better yet—tap.
